What is a logo?
A logo is a graphic representation of your company's identity. It is composed of a
visual presentation of words, symbols, colours, and shapes.
A logo should:
Attract attention, and then leave an impression
Create a look that is unique and distinguishable
Reflect the overall "feel" of the company it represents
Promote a feeling of authenticity and professionalism
Do I need a logo
If you are in business then you need an identity. With a custom logo design you are
creating a business identity. A company logo should visually communicate your unique
message. Right from the onset of a new business you need credibility, consistency and
professionalism. Every document, advertisement and all promotional materials, business
web site should have a consistent Corporate identity. A distinctive logo stands out in
the consumers minds, and dramatically improves the human retention of your business.