Contents
The creation of effective logos, corporate images, emblems and brand identity trademarks
requires a skilled and imaginative designer with a proven system.
This is the most important part of our job. It is critical for our design team to
understand the nature of your business, and the image of your company, brand and
products or service.
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Considerations
Avoid Highly complex Images
logo is a symbol representing your business, not an advertisement in itself.
Highly complex images are not visible when logo size is reduced for business cards or any other marketing toolkit.
Design Analysis
Initial Concepts
Selection of the concept
Revisions and Reviews
Final Logo
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Design Analysis
Brief us on your industry, your company, target market and objectives. Any
pre-conceived ideas that you have about your logo or similar images that you
like the look off. (You may submit graphics for use in the logo design, or
rough ideas of the logo). Our marketing consultants will also aid you in
voicing your specific needs through a series of pertinent questioning and
discussion. Together, we will generate ideas on how to best represent your
business visually within a graphic context. We understand that the logo must
be recognizable and convey the right message to your customers.
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Initial Concepts
AdsStation design team in conjunction with our marketing advisors
begins to churn out numerous prototypes for your unique logo design.
Choices concerning font, color and the essential graphic aesthetic will
be determined and will encompass your rigid and personalized requirements.
If you like one or two of the designs from the first viewing, we will make
the required changes based on your specifications. In the event that you do
not like any of the initial drafts, we will create more initial designs.
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Selection of the concept
Upon review of your initial logo design concepts, you will be required
to make a decision as to which logo designs is worth going forward with.
You can let us know specific changes and fine tunings that are required.
Our design team will ensure that it is taken care of.
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Revisions and Reviews
At this stage of the design process we have made all the necessary
changes and fine tunings that were requested. You will need to review
it to make sure that it is perfect. At this stage we don’t change the
concept of the logo but we do minor alterations to ensure that the logo
meets your standards and requirements.
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Final Logo
After your confirmation that the logo designed best reflects your
company's vision, our design team will make final print ready
versions and then prepare your logo design for delivery. We
will send you the copy of your logo via email or b post
on a CD-ROM
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